Case study · Leads from the site
Lead result · Leads from the site

The horse-country site, and a buyer who came prepared.

A buyer with proof of fundsarrived through the site with a requirements package ready

Linda Limehouse
Linda LimehouseAiken, SC and Augusta, GA (CSRA)With Halo since May 28, 2026
Aiken SC Horse PropertiesLIVE · AIKENHORSE.FIRSTAIAGENT.COM
The story
What Linda wanted
Linda wanted to break into a competitive market with two clear lanes: the CSRA generally, and Aiken horse properties specifically.
What Halo created
Halo built firstaiagent.com, Aiken SC Horse Properties and a North Augusta listing site with its film, with equestrian posts, CSRA real-estate posts and a research-and-publish rotation each running three times a week.
What happened
On August 18 a buyer in Aiken wrote in through the site with a three-to-six-month timeline, a detailed requirements package and proof of funds. Cohere's crawler alone fetched the sites 11,451 times in fifteen days. “This was so easy,” Linda posted.
What Halo built

The work.

  • 2 authority sites
  • 1 listing site
  • 1 listing film
  • 3 automations
  • 132 pages
Aiken SC Horse PropertiesLive ↗
  • BuildA brand site, an equestrian site, a listing site
  • AttractContent three times a week
  • ConvertBuyers write in prepared
firstaiagent.comLive ↗
The receipts

What the record shows.

1
prepared buyer with proof of funds through the site, Aug 18Halo records
15,974AI-crawler fetches of the sites in 15 days, led by Cohere (11,451)Site log · Aug 16 – Aug 30
363visitor-days on the sites with visitor-level analytics, 15 daysSite log · Aug 16 – Aug 30
132pages live on firstaiagent.comHalo records

3 sites · 1 listing site · 1 listing film · 818 edits · 3 automations · 2 custom domains · Halo records, Aug 30, 2026

Linda Limehouse
In Linda’s words
This was so easy.
Linda LimehouseREALTOR® · Meybohm Real Estate · Aiken, SC and Augusta, GA (CSRA)Community post, on file
On file

What Halo replaced.

Hire it yourself
$14,300Built once $6,700 · kept running $1,900/mo × 4 months
With Halo
$4954 × $99 + 1 listing package
Saved so far
$13,805≈ 90+ hours of doing and briefing avoided
View the itemized estimate
2 authority sites × $3,000$6,000
1 listing site × $300$300
1 listing film × $400$400
Built once · the old way$6,700
Webmaster on retainer × 4 mo × $1,500$6,000
Copywriter × 4 mo × $400$1,600
Kept running · the old way$7,600
818 edits by text, any hourincluded
With Halo · 4 months$495
How we estimate this

Estimates, not invoices. Rates are low-end market rates: authority site $3,000 (quoted $3,000–6,000), single-property site $300, listing film $400, graphic $75, webmaster retainer $1,500/mo (quoted $500–2,500), copywriter $400/mo. Months on Halo are counted from the first project and rounded up; the Halo figure is $99 per month plus $99 per listing package. Time ≈ conservative do-or-brief hours per deliverable (authority site 6 h, listing site 2 h, film 2 h, graphic 30 min, edit 6 min), rounded down to the ten. Work counts are from Halo’s records as of Aug 30, 2026; nothing here is modeled or projected.

Prove it

Everything behind this story.

Open what you want to check. Every figure carries its source.

See the records
Lead results
1prepared buyer with proof of funds through the site, Aug 18Halo records
Marketing results
15,974AI-crawler fetches of the sites in 15 days, led by Cohere (11,451)Site log · Aug 16 – Aug 30
363visitor-days on the sites with visitor-level analytics, 15 daysSite log · Aug 16 – Aug 30
132pages live on firstaiagent.comHalo records
The work, from Halo’s records · as of Aug 30, 2026
  • 3sites live
  • 1listing sites
  • 1listing films
  • 818edits by text
  • 3automations running
  • 2custom domains
  • 132pages live
  • 1site inquiries on file
  • 15,974AI-crawler fetches · 15 days
  • 363visitor-days · 15 days

AI crawlers, Aug 16, 2026 – Aug 30, 2026: Cohere 11,451 · Meta 1,017 · Amazonbot 941

View the timeline
  1. Site live: firstaiagent.com
  2. Listing site live: 1427-brookgreen-drive-north-augusta-sc.huzi.site
  3. Site live: aikenhorse.firstaiagent.com
  4. A buyer inquiry, via the site

Teal = Halo records · Copper = customer-reported

What Halo built, in detail
Build

A brand site, an equestrian site, a listing site

  • firstaiagent.com, Aiken SC Horse Properties, and a North Augusta listing site with its film
Attract

Content three times a week

  • Aiken equestrian posts, CSRA real-estate posts, and a research-and-publish rotation
Convert

Buyers write in prepared

  • An Aug 18 buyer in Aiken with a 3–6 month timeline, a requirements package and proof of funds
The brief, as Linda gave it

Break into a competitive market with two clear lanes: the CSRA generally, and Aiken horse properties specifically.

Ongoing automations
Already happening · 3 automations
  • Aiken Equestrian Blog Post (3x/week)three times weekly
  • CSRA Real Estate Blog Postthree times weekly
  • Research and publish a new blogthree times weekly
Always on

Every site stays editable by text at any hour, every form writes the lead up and texts Linda, and new listings get their own site the day they are taken. 818 edits have shipped since May 28, 2026.

Methodology

Halo records are counts from Halo’s database as of Aug 30, 2026: sites, listing sites, films, edits by text, automations, graphics, custom domains and pages. Site log figures come from the sites’ own server log for Aug 16, 2026 – Aug 30, 2026: AI-crawler fetches are identified by user agent; visitor-days are counted only on hosts with visitor-level analytics, so custom-domain traffic behind an edge network is under-counted, never inflated. Customer-reported outcomes are the customer’s own words, attributed and dated, never modeled or projected; correlation is not claimed as causation. Site inquiries exclude the agent’s own tests, vendor pitches and form-fill bots; only the count and anonymised dates are shown.

Sources: Halo records; Community-post screenshot on file.

Names, faces, quotes and URLs used with permission · Cost comparison is an estimate at low-end market rates, not an invoice

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