Case study · Time back
Time result · Time back

One link in, one video out.

Video in minutesfor an open-house flyer on a $250K-commission listing

Eileen Lacerte
Eileen LacerteHawaii's Big IslandReported Aug 3, 2026 · 9 weeks after launch
bluffsatmaunakearesort.comLIVE · BLUFFSATMAUNAKEARESORT.COM
The story
What Eileen wanted
Eileen wanted to produce marketing at the speed of the deal on six-figure-commission listings, without lowering the bar on what goes out under her name.
What Halo created
Halo built The Bluffs at Mauna Kea Resort and two Amaui residence listing sites, each with a walkthrough film, plus two brand sites. Any asset can be pulled back out on request.
What happened
With a Friday flyer deadline, she gave Halo the link to the listing site and asked for the film by itself. It came back finished and dropped straight into the open-house flyer, on a listing carrying a commission above $250K (reported August 3).
What Halo built

The work.

  • 2 authority sites
  • 3 listing sites
  • 3 listing films
  • Search + AI optimization
bluffsatmaunakearesort.comLive ↗
  • BuildThree listing sites with films
  • OptimizeAssets on request
62-3600 Amaui Pl #417: listing siteLive ↗
The receipts

What the record shows.

$250K+
commission on the listing the flyer was forCustomer-reported · Aug 3, 2026

5 sites · 3 listing sites · 3 listing films · 89 edits · Halo records, Aug 30, 2026

Eileen Lacerte
In Eileen’s words
I put the link into Halo and asked it to give me the video by itself.
Eileen LacerteREALTOR® · Better Homes and Gardens Real Estate Island Lifestyle · Hawaii's Big IslandAI Times, Aug 3, 2026
On file

What Halo replaced.

Hire it yourself
$15,700Built once $8,100 · kept running $1,900/mo × 4 months
With Halo
$6934 × $99 + 3 listing packages
Saved so far
$15,007≈ 30+ hours of doing and briefing avoided
View the itemized estimate
2 authority sites × $3,000$6,000
3 listing sites × $300$900
3 listing films × $400$1,200
Built once · the old way$8,100
Webmaster on retainer × 4 mo × $1,500$6,000
Copywriter × 4 mo × $400$1,600
Kept running · the old way$7,600
89 edits by text, any hourincluded
With Halo · 4 months$693
How we estimate this

Estimates, not invoices. Rates are low-end market rates: authority site $3,000 (quoted $3,000–6,000), single-property site $300, listing film $400, graphic $75, webmaster retainer $1,500/mo (quoted $500–2,500), copywriter $400/mo. Months on Halo are counted from the first project and rounded up; the Halo figure is $99 per month plus $99 per listing package. Time ≈ conservative do-or-brief hours per deliverable (authority site 6 h, listing site 2 h, film 2 h, graphic 30 min, edit 6 min), rounded down to the ten. Work counts are from Halo’s records as of Aug 30, 2026; nothing here is modeled or projected.

Prove it

Everything behind this story.

Open what you want to check. Every figure carries its source.

See the records
Business results
$250K+commission on the listing the flyer was forCustomer-reported · Aug 3, 2026
The work, from Halo’s records · as of Aug 30, 2026
  • 5sites live
  • 3listing sites
  • 3listing films
  • 89edits by text
  • 1custom domains
  • 11pages live
  • 146AI-crawler fetches · 15 days
  • 14visitor-days · 15 days

AI crawlers, Aug 16, 2026 – Aug 30, 2026: OAI-SearchBot 66 · GPTBot 60 · Amazonbot 20

View the timeline
  1. Site live: eileen-lacerte.huzi.site
  2. Listing site live: bluffsatmaunakearesort.com
  3. Site live: eileen-lacerte-realty.huzi.site
  4. Listing site live: 62-3600-amuai-pl-417-kamuela-hi.huzi.site
  5. Listing site live: 62-3600-amaui-dr-e201-kamuela-hi.huzi.site
  6. Film pulled for the open-house flyer before the Friday deadline (customer-reported)

Teal = Halo records · Copper = customer-reported

What Halo built, in detail
Build

Three listing sites with films

  • The Bluffs at Mauna Kea Resort and two Amaui residences, each with a walkthrough film; two brand sites
Optimize

Assets on request

  • The film pulled out of the listing site as a standalone file for the flyer
The brief, as Eileen gave it

Produce marketing at the speed of the deal on six-figure-commission listings, without lowering the bar on what goes out under her name.

Ongoing automations
Already happening · edits by text

No scheduled automations yet; the sites are maintained by text, 89 edits so far.

Always on

Every site stays editable by text at any hour, every form writes the lead up and texts Eileen, and new listings get their own site the day they are taken. 89 edits have shipped since May 29, 2026.

Methodology

Halo records are counts from Halo’s database as of Aug 30, 2026: sites, listing sites, films, edits by text, automations, graphics, custom domains and pages. Site log figures come from the sites’ own server log for Aug 16, 2026 – Aug 30, 2026: AI-crawler fetches are identified by user agent; visitor-days are counted only on hosts with visitor-level analytics, so custom-domain traffic behind an edge network is under-counted, never inflated. Customer-reported outcomes are the customer’s own words, attributed and dated, never modeled or projected; correlation is not claimed as causation. Site inquiries exclude the agent’s own tests, vendor pitches and form-fill bots; only the count and anonymised dates are shown.

Sources: AI Times, Aug 3, 2026; Team-chat screenshot on file.

Names, faces, quotes and URLs used with permission · Cost comparison is an estimate at low-end market rates, not an invoice

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