Case study · Found by AI and Google
Visibility result · Found by AI and Google

Two hundred pages of Hill Country, read by every AI that matters.

15,000 AI-crawler readsacross three Hill Country sites in 15 days

Bill Ross
Bill RossTexas Hill CountryWith Halo since May 27, 2026
hillcountryhomesteads.comLIVE · HILLCOUNTRYHOMESTEADS.COM
The story
What Bill wanted
Bill wanted to own the California-to-Texas relocation conversation and the probate niche, without a webmaster on retainer.
What Halo created
Halo built three authority sites, hillcountryhomesteads.com, movetotexas.net and texasprobatehomes.net, and runs seven automations: day-trip and Hill Country insight posts three times a week, a weekly insight article, a weekly probate-law sweep. Bill has shipped 2,683 edits by text since May, more than any agent here, from mobile-layout fixes to whole new sections.
What happened
GPTBot, ClaudeBot, Amazon and the rest fetched the three sites 15,073 times in fifteen days, GPTBot alone 5,041 times. Two hundred and seventy-four pages of Hill Country, read by every AI that matters.
What Halo built

The work.

  • 3 authority sites
  • 7 automations
  • 12 graphics
  • Search + AI optimization
  • 274 pages
hillcountryhomesteads.comLive ↗
  • BuildThree authority sites
  • AttractSeven automations
  • OptimizeEdited by text, constantly
movetotexas.netLive ↗
The receipts

What the record shows.

15,073
AI-crawler fetches of the sites in 15 days, led by GPTBot (5,041)Site log · Aug 16 – Aug 30
274pages live on hillcountryhomesteads.comHalo records

3 sites · 2,683 edits · 7 automations · 12 graphics · 3 custom domains · Halo records, Aug 30, 2026

Bill Ross
The person behind it

California-to-Texas relocation specialists and Texas probate home sales.

Bill RossHill Country Homestead Group · KW Boerne · Texas Hill CountryWith Halo since May 27, 2026

What Halo replaced.

Hire it yourself
$17,500Built once $9,900 · kept running $1,900/mo × 4 months
With Halo
$3964 × $99
Saved so far
$17,104≈ 290+ hours of doing and briefing avoided
View the itemized estimate
3 authority sites × $3,000$9,000
12 graphics × $75$900
Built once · the old way$9,900
Webmaster on retainer × 4 mo × $1,500$6,000
Copywriter × 4 mo × $400$1,600
Kept running · the old way$7,600
2,683 edits by text, any hourincluded
With Halo · 4 months$396
How we estimate this

Estimates, not invoices. Rates are low-end market rates: authority site $3,000 (quoted $3,000–6,000), single-property site $300, listing film $400, graphic $75, webmaster retainer $1,500/mo (quoted $500–2,500), copywriter $400/mo. Months on Halo are counted from the first project and rounded up; the Halo figure is $99 per month plus $99 per listing package. Time ≈ conservative do-or-brief hours per deliverable (authority site 6 h, listing site 2 h, film 2 h, graphic 30 min, edit 6 min), rounded down to the ten. Work counts are from Halo’s records as of Aug 30, 2026; nothing here is modeled or projected.

Prove it

Everything behind this story.

Open what you want to check. Every figure carries its source.

See the records
Marketing results
15,073AI-crawler fetches of the sites in 15 days, led by GPTBot (5,041)Site log · Aug 16 – Aug 30
274pages live on hillcountryhomesteads.comHalo records
The work, from Halo’s records · as of Aug 30, 2026
  • 3sites live
  • 2,683edits by text
  • 7automations running
  • 12graphics made
  • 3custom domains
  • 274pages live
  • 15,073AI-crawler fetches · 15 days

AI crawlers, Aug 16, 2026 – Aug 30, 2026: GPTBot 5,041 · Amazonbot 1,863 · ClaudeBot 1,507

View the timeline
  1. Site live: hillcountryhomesteads.com
  2. Site live: movetotexas.net
  3. Site live: texasprobatehomes.net

Teal = Halo records · Copper = customer-reported

What Halo built, in detail
Build

Three authority sites

  • hillcountryhomesteads.com, movetotexas.net, texasprobatehomes.net
Attract

Seven automations

  • Day-trip destination posts and Hill Country insight posts three times a week, a weekly insight article, a Hill Country living blog, a weekly Texas probate-law sweep
Optimize

Edited by text, constantly

  • Thousands of edits shipped by text since May, from mobile-layout fixes to new page sections
The brief, as Bill gave it

Own the California-to-Texas relocation conversation and the probate niche, without a webmaster on retainer.

Ongoing automations
Already happening · 7 automations
  • Day Trips Blog — Sequential Destination Publish (3x/week)three times weekly
  • Hill Country Insight Post Publisherthree times weekly
  • Hill Country Status Strip Refreshthree times weekly
  • Texas Hill Country Living & Lifestyle Blogthree times weekly
  • Tri-weekly blog series cyclethree times weekly
  • Weekly Hill Country Insight Articleweekly
  • Weekly Texas probate law sweepweekly
Always on

Every site stays editable by text at any hour, every form writes the lead up and texts Bill, and new listings get their own site the day they are taken. 2,683 edits have shipped since May 26, 2026.

Methodology

Halo records are counts from Halo’s database as of Aug 30, 2026: sites, listing sites, films, edits by text, automations, graphics, custom domains and pages. Site log figures come from the sites’ own server log for Aug 16, 2026 – Aug 30, 2026: AI-crawler fetches are identified by user agent; visitor-days are counted only on hosts with visitor-level analytics, so custom-domain traffic behind an edge network is under-counted, never inflated. Customer-reported outcomes are the customer’s own words, attributed and dated, never modeled or projected; correlation is not claimed as causation. Site inquiries exclude the agent’s own tests, vendor pitches and form-fill bots; only the count and anonymised dates are shown.

Sources: Halo records; site analytics log, Aug 16–30, 2026.

Names, faces, quotes and URLs used with permission · Cost comparison is an estimate at low-end market rates, not an invoice

What could Halo do for your business?

Halo finds the opportunity, builds what you need, and keeps executing. Start with a free check of your own site, or text HALO and say what you want.

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